How the InVision product team is organized to divide and conquer and drive the product.
If creating a new service and product wasn't hard enough, how hard it is once it's in the marketplace? What's the best way to organize a team for ideal team alignment to tackle holistic user experience, the iterative design of discrete features, and ongoing optimization? Clark Valberg, CEO of InVision, shares his journey and their team's approach to driving a digital product.
Introductions and random laughs
Question No. 1: How and why did InVision start?
Question No. 2: How do you choose what features are right to build for InVision?
Question No. 3: Is it difficult to let the team own themes of the product?
Question No. 4: What consideration does InVision give to competitors?
Question No. 5: Can you describe a misstep InVision has made along the way?
Question No. 6: What's made InVision successful up to this point?
Question No. 7: How large is the InVision team? Any positions open?